Life is Good® and Martin & Co. Launch Limited Edition Ukuleles

Life is Good, the original positive lifestyle brand, is joining forces with industry leader, Martin & Co., to create a limited edition ukulele and line of musically inspired tees. The new ukulele brings the colorful graphics from Life is Good to the high-quality instrument made by Martin & Co. just in time for the summer season.
New limited edition ukulele from Martin Guitar and Life is Good.

Life is Good, the original positive lifestyle brand, is joining forces with industry leader, Martin & Co., to create a limited edition ukulele and line of musically inspired tees. The new ukulele brings the colorful graphics from Life is Good to the high-quality instrument made by Martin & Co. just in time for the summer season.

Music has always been a huge part of the Life is Good brand, from hosting music festivals to featuring instruments on its tees, so expanding to a customized instrument is a natural addition for the brand. Both family-owned brands value community and togetherness, and nothing adds more fun to a gathering than music. The smaller format of the ukulele makes it easier to transport than a traditional guitar, making it the perfect accompaniment for fun events outside.

“Nothing unites and inspires people quite like music,” said Life is Good co-founder John Jacobs, “and the uke is such a fun, accessible way to play. Life is Good is thrilled to fuse our positive art and messages with the legendary craftsmanship of Martin & Co. for creative optimists everywhere.”

The Life is Good collaboration is one of very few that Martin & Co. has done since it was founded in 1833, and both teams hope to add more items to this line in the coming years. The ability of Martin & Co. to print in full-color on its products offers an array of options, and Life is Good looks forward to adding its feel-good flair to additional products down the line.

“We’re so proud of this collaboration combining the great look of the Life is Good graphics with the rich tones of a Martin ukulele. This will surely give artists joy as they create beautiful music,” adds Mitchell Nollman, Vice President of Sales and Customer Engagement at C.F. Martin &. Company, Inc.

The new ukulele and Life is Good x Martin & Co. t-shirts will be available on LifeisGood.com starting Friday, April 14, 2023.

Total
0
Shares
Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts
Read More

Brian May + Friends: “Star Fleet Project” Special 40th Anniversary Edition

When Queen took a break for the first part of 1983, Brian May put his time to good use. Waking up one morning in Los Angeles, he decided to phone a few friends and invite them to collaborate on some tracks in California's famous Record Plant studios. The resulting collaboration was a great success, and Brian would later mold the recordings into a unique mini-album, Brian May + Friends: Star Fleet Project.